As a strategic marketing and creative leader, I turn concepts into brand equity. I have over 15 years of experience originating and executing strategy to build high-functioning departments. I specialize in end-to-end ideation, overseeing the development of priorities that effectively engage brand communities and drive cross-channel sales revenue. I master the full funnel—from conceptual strategy, merchandising, and content development to final production, implementation, and reporting. I believe cross-functional collaboration is the key to success.
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